The Stove


FREELANCE:

  • Brand Identity
  • Illustration
  • Animation
  • Copywriting
  • Wordmark Design
Introduction
 The Stove is where music and food bring people together.

A series of lo-fi House events invites DJs share their music with people in a space encouraging community through a shared experience.

The Brand Concept
The Stove is a space for connection and home-cooked warmth.

Blending music with the ritual of sharing food encourages a slower, communal type of nightlife. DJs connect directly with the crowd, as the crowd connects with each other.

Bringing it to life
Warmth and community are injected through an informal and approachable style.

Illustrated characters are friendly brand indentifiers and a food inspired colour palette softens the justified typesetting.